OH hello there beautiful soul!

Welcome, Diary VIP!

So you've found yourself with an Intrinsic Diary Planner in your hands... are you ready to embark on a year of mindfulness and magic? Are you ready to hit reset and refresh your life in the year ahead?

Perhaps you've treated yourself to this diary as you feel the pull to reawaken your dreams, reconnect with yourself, and revitalise your goals. Or perhaps someone special gifted this diary to you. Whatever reason and however you've landed here, we are so happy to welcome you to the colour-happy world of Intrinsic!

It's time to reset your life

There's no better time than right now, to start afresh in 2025.

Our all-in-one Diary, Planner + Guided Journal is loved by thousands of fans around the world each year, who come back year and year again to experience the magic inside. You'll discover pages filled with life-enhancing tools, including habit tracking, intention setting, guided goal-setting tools, gratitude checks and inspirational quotes by Adèle Basheer, to keep you motivated with every turn of the page.

This is your year. Your year to press restart and discover the beautiful new beginnings that will ignite your soul. 

Are you ready?!

You're invited

Join our Soul Seekers

As you journey inside the inspo-packed pages of your Intrinsic Diary, we'd like to invite you into our VIP group to connect with diary devotees and like-minded soul-seekers.

Our private Facebook Soul Seekers Group is open to those lovers of Intrinsic who are seeking more inspiration, more motivation and more personal growth.

  • Stay motivated with journaling prompts, intuition card readings & gratitude check ins
  • Make new soulful connections who inspire & lift each other up every week
  • Celebrate your year in a close-knit community
  • Be the first to know anything new from Intrinsic
  • Share your aha moments, inspire & help others
  • Stay uplifted with a regular stream of inspiration
  • Chat with the Intrinsic team
  • Hear from Adèle & ask questions

Fill your feed with soulful connections and support and join the group - we can't wait to meet you there!

Dive in to Diary Magic

We're also here to help you get the most out of your Intrinsic Diary.

Make sure you’re on our VIP Diary Mailing List so we can send more magic straight to your inbox!

Meet the founders

Who we are

Intrinsic is the love child of founders Adèle and Jamie Basheer, who began the South Australian business as a team of two in 1996.

In search of a more meaningful approach to life and business, the soulmates sat down at their weathered kitchen table with $30 worth of recycled cardboard, a handful of quotes and a simple vision; to make a positive difference in the world.

From there, Intrinsic's first greeting card collection was created, and now, we are one of Australia’s leading creators of inspirational stationery, giftware, greeting cards, homewares and travel accessories.

With original illustrated designs created by Intrinsic’s in-house design team in the heart of Adelaide, and Adèle Basheer’s inspirational quotes, we are known for our soulful spirit and positivity-packed burst of colour.

Meet our leading lady

Who is Adèle Basheer?

"At the heart and soul of Intrinsic lies a deeply-ingrained desire to uplift, empower and inspire you to shine your brightest light throughout life’s journey.

We are the cheer squad in the pursuit of your dreams, a guiding light when you stray from your path, the shoulder to lean on during life’s challenging times.

We believe you can create a life you love. We believe in you."

Love Adèle

Intrinsic’s creations

We love nothing more than creating beautiful products that spark inspiration and infuse your soul with positivity, making you glow from the inside out.

From our light-filled laneway studio in the heart of Adelaide, South Australia, our team of creatives dream up inspiring products and vibrant designs. Each piece carries Adèle’s meaningful quotes, all aimed at bringing hope, happiness and inspiration to the world.

Our range has expanded from greeting cards to include stationery, journals, diaries, affirmation cards, calendars, mugs, travel cups, travel accessories, clutches, purses, quote books, bracelets and hand creams - all designed to bring light to your life.

Whether you're celebrating life’s special occasions, travelling the globe, keeping track of your daily magic moments, or bringing your own dreams to life, Intrinsic is humbled to be part of your world.